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How Do I Look?: A Study on the Impact of Physical Appearance and Human Interaction

Friday, November 8, 2013: 4:00 PM - 6:00 PM
Napoleon B3-C3 (Sheraton New Orleans Hotel)
Elizabeth Brukson , Long Island University Brooklyn
Winnie Lin , Long Island University Brooklyn
Melanie Tan , Long Island University Brooklyn
Pak Ho Wu , Long Island University Brooklyn
Our research explores the role physical appearance plays in an individual's willingness to assist a stranger with directions. The initial hypothesis tested reactions to attire. However, the results led to an unexpected correlation between disposition to help and ethnicity. A second experiment was then designed to explore this latter relation.